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Growth Marketing Coordinator (Richmond, VA)

Workshop Digital8 months ago
Virginia
Hybrid
Full-time
Junior Level (1-3 years)
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Job Description

Responsibilities

  • Maintain and optimize marketing initiatives to drive growth and generate leads
  • Coordinate activity on the website by updating content, launching guides, webinars, blog content, and imagery
  • Support email newsletters and social media strategy and execution
  • Proofread submissions before use in marketing campaigns
  • Assist with PR and event planning
  • Maintain Salesforce data for accurate reporting
  • Stay informed about marketing industry trends and analyze marketing trends and customer behavior to inform strategy
  • Assist the Director of Marketing with budget management

Requirements

  • A minimum of 2 years of proven experience in growth marketing
  • Strong organization skills and attention to detail
  • Clearly and effectively articulates thoughts and points
  • Excellent analytical, project management, and time management skills
  • Able to identify and resolve problems
  • Excellent communication and interpersonal skills.
  • Creative thinker with a data-driven and analytical mindset.
  • Basic level skills in MS Office Suite and Google Suite, particularly in Excel, Google Sheets, Google Slides, and Google Docs

Preferred

  • Relevant certifications (e.g., Google Analytics, HubSpot, etc.) are a plus
  • Knowledge of emerging marketing trends and technologies
  • Experience in marketing automation tools and platforms, particularly in Craft CMS, Salesforce, Account Engagement, Basecamp, and Canva is a plus
  • Experience with A/B testing and multivariate experiments is a plus

Benefits

  • Competitive salaries
  • 25 days PTO, 5 days STO, 12 Holidays
  • Hybrid workspace for Richmonders (only Mondays are required)
  • 3 months fully paid Parental Leave
  • 8 hours of paid volunteer time per quarter
  • 401k with 3% non-elective contributions
  • A comprehensive health benefit package, including 2 medical plans, dental, and vision insurance
  • Life insurance, short-term, and long-term disability

Required Skills

interpersonal skills
marketing automation
event planning
proofreading
public relations
growth marketing
Salesforce
marketing optimization
data analysis
communication
social media strategy
project management
MS Office Suite
budget management
A/B testing
email marketing
Google Suite
content coordination