Marketing Strategist

Position Overview

About the position

Key Responsibilities

• Perform market research to segment the market and establish buyer insights.
• Establish a planful, strategic mindset across MarCom and work cross-functionally to support planned work.
• Coordinate and develop strategic plans for enterprise initiatives that align with enterprise goals.
• Collaborate with the content strategy team to ensure consistency in messaging, branding, and positioning across all platforms.
• Facilitate the development and implementation of marketing processes and workflows to optimize efficiency.
• Define competitive intelligence by analyzing direct competitors and adjacent regions.
• Support comprehensive market segmentation efforts to effectively position Nemours in the marketplace.
• Provide actionable recommendations based on data-driven insights to improve marketing performance.

Required Qualifications

• Bachelor's Degree
• Minimum three years of experience in strategic marketing, business development, or a similar role, preferably in a healthcare or nonprofit setting; five plus years preferred.
• Familiarity with performing market analysis and applying insights into effective strategies.
• Knowledge of web analytics tools (e.g., Google Analytics).

Benefits & Perks

• 403(b)
• 403(b) matching
• 457(b)
• AD&D insurance
• Disability insurance
• Paid holidays
• Paid parental leave