Marketing - Manager, Provider Promotion
Job Description
Welcome to Ascension Health
Welcome to Ascension Health, where we are dedicated to transforming healthcare by providing compassionate, personalized care to individuals and communities. We are currently seeking a Marketing Manager to join our team, specifically focused on promoting our network of providers and their services. As the Manager of Provider Promotion, you will play a crucial role in developing and implementing strategic marketing plans to promote our providers and attract new patients. We are looking for a creative, driven individual with a strong background in marketing and a passion for healthcare. If you are someone who thrives in a fast-paced environment and is committed to making a positive impact on the healthcare industry, we encourage you to apply.
Your Responsibilities
- Develop and implement strategic marketing plans to promote Ascension Health's network of providers and their services.
- Collaborate with internal teams to create compelling marketing materials, including brochures, advertisements, and social media campaigns.
- Conduct market research and analyze data to identify target audiences and develop effective marketing strategies.
- Develop and maintain relationships with key stakeholders, including providers, patients, and community organizations.
- Monitor and track the success of marketing campaigns, making adjustments as needed to achieve desired results.
- Stay up-to-date with industry trends and competitor activities to inform marketing strategies and stay ahead of the competition.
- Work closely with providers to understand their unique strengths and develop messaging that effectively promotes their services.
- Develop and manage marketing budgets, ensuring efficient use of resources and measurable return on investment.
- Collaborate with other departments, such as sales and communications, to ensure cohesive messaging and branding.
- Represent Ascension Health at industry events and conferences to promote our providers and services.
- Train and mentor team members, providing guidance and support to help them achieve their goals.
- Continuously seek out new and innovative ways to promote our providers and attract new patients.
- Ensure compliance with all marketing regulations and guidelines.
- Regularly report on marketing activities and results to senior management.
- Uphold the mission and values of Ascension Health in all marketing efforts.
Equal Opportunity Employer
Ascension Health is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.