Marketing & Programming Coordinator
Job Description
The Shelborne Miami Beach
The Shelborne Miami Beach is an iconic Art Deco destination reimagined for a new generation. Rooted in Miami Beach history and energized by contemporary culture, the property is designed to be a social anchor for locals, travelers, hotel guests, and members alike. Our nightlife venues — including the Lobby Bar and the intimate Little Torch cocktail lounge — are intended to be lived-in, magnetic, and culturally relevant, not programmed from a distance.
Art, fashion, wellness, and music are central to Miami’s cultural identity and core to The Shelborne’s point of view.
Essential Job Duties and Responsibilities:
Programming & Activations
- Support the development and execution of weekly and seasonal programming across nightlife venues, public spaces, and key hotel moments.
- Coordinate artist, DJ, and partner logistics including contracts, riders, travel, and on site experience.
- Build and maintain programming calendars aligned with brand priorities and revenue goals.
- Assist in concepting culturally relevant events that drive both community engagement and hotel occupancy.
- Ensure seamless cross departmental coordination with operations, culinary, and front office teams.
Marketing Support
- Assist in executing integrated marketing plans across digital, social, PR, and on property channels.
- Coordinate content capture during events and activations; liaise with creative partners and agencies as needed.
- Maintain promotional timelines, asset libraries, and campaign calendars.
- Support email marketing, website updates, and social publishing in partnership with the Marketing Manager.
- Track event performance metrics and assist in post event reporting.
Partnerships & Community
- Research and support outreach to local brands, creatives, tastemakers, and cultural partners.
- Help manage partner deliverables and ensure alignment with brand standards.
- Maintain an organized database of collaborators, vendors, and community contacts.
- Represent the property at key industry and community events as needed.
Administrative & Operational
- Prepare run of show documents, production schedules, and internal briefs.
- Process invoices and support budget tracking for marketing and programming initiatives.
- Manage guest lists, RSVP systems, and VIP coordination in collaboration with nightlife leadership.
- Ensure brand standards are upheld across all guest facing activations.
Qualifications
- 2 to 4 years of experience in hospitality marketing, nightlife, events, or cultural programming.
- Strong organizational skills and comfort managing multiple timelines simultaneously.
- Deep interest in music, art, fashion, and cultural trends, particularly within the Miami market.
- Excellent written and verbal communication skills.
- Proficiency in Google Workspace; familiarity with social media platforms, email marketing tools, and basic design platforms preferred.
- Ability to work nights and weekends as required by programming schedule.
This role is ideal for
someone who sees programming not as a calendar of events, but as a narrative. Someone who understands that nightlife, marketing, and guest experience are not separate disciplines, but parts of a single, living brand.
Why Join Proper Hospitality
At Proper, we build experiences that move people — and that begins with the team behind them. As a best-in-class employer, we’re committed to creating one of the Best Places to Work in hospitality by nurturing a culture where creativity, excellence, and humanity thrive together.
Everything we do is grounded in the belief that hospitality is more than a profession - it’s an opportunity to care for others and make lives better. Guided by the Pillars of Proper, we show up with warmth and authenticity (Care Proper), strive for excellence in everything we do (Achieve Proper), think creatively and resourcefully (Imagine Proper), and take pride in the style and culture that make us who we are (Present Proper).
We believe our people are our greatest strength, and we invest deeply in their wellbeing, growth, and sense of belonging. From comprehensive benefits to meaningful development programs, Proper is designed to help you build a career, and a life, that feels as inspiring as the experiences we create for our guests.
Our Commitment: Building the Best Place to Work
Our Best Place to Work initiative is a living commitment — a continuous investment in our people, our culture, and our purpose. We listen, learn, and evolve together to create an environment where everyone feels empowered to imagine boldly, achieve confidently, care deeply, and present themselves authentically.
At Proper, joining the team means more than finding a job — it means joining a community that believes in building beautiful experiences together, for our guests and for one another.
Equal Opportunity Employer
Proper Hospitality is an equal-opportunity employer. We provide employment opportunities to all individuals regardless of race, color, religion, sex, national origin, age, disability, gender identity or expression, genetics, or any other federally or state-protected category.