Marketing Strategist-Commercial

Position Overview

The Customer Messaging Strategist will develop, implement, and refine customized customer journeys, ensuring Huntington customers know the most important things happening with their money. This role is focused on improving customer experience, increasing retention, and fostering deeper relationships through effective messaging strategies. The strategist will collaborate with various teams to bring these journeys to life while always empathizing with the customer.Exempt Status: Yes|Office-based role

Key Responsibilities

• Develop and maintain project work plans to meet marketing deadlines.
• Partner with Digital Commerce and Digital Marketing teams to develop product-specific roadmaps.
• Work with Search Engine Optimization teams to achieve marketing goals.
• Communicate with stakeholders to build awareness of marketing strategies.
• Develop complex business cases for new marketing strategies.
• Translate business challenges into actionable marketing strategies for growth.
• Leverage consumer behavior insights for shaping marketing programs.
• Collaborate with cross-functional teams on integrated marketing initiatives.
• Communicate effectively with partners and manage project timelines.
• Provide input and feedback for creative development processes.
• Ensure compliance with legal and regulatory requirements.
• Develop and execute learning plans with the insights team.
• Perform other duties as assigned.

Required Qualifications

• Bachelor's Degree in Marketing or related field
• 5 years of experience in marketing or related field

Benefits & Perks

• Flexible Work Arrangement:Opportunity to work both in-office and from home, enabling deeper connections and a strong community feel.
• Collaborative and enriching work environment.
• Additional details provided by the hiring team and on Huntington's Career Web Site.