Lead, Retail & Marketing

Position Overview

The Jackie Robinson Training Complex (JRTC) is a year‐round hub for Major League Baseball amateur development and signature youth-focused events, steeped in historical significance as the former Dodgertown – the South’s first racially integrated MLB Spring Training site. In this role, the Lead, Retail & Marketing is responsible for overseeing day-to-day retail operations and executing on-site marketing and brand initiatives. Working under the direction of the Senior Coordinator, Sales, Marketing & Brand Experience, you will translate strategy into execution, support ticketed events, promotions, and corporate activations, and deliver a cohesive brand experience across the campus.

Key Responsibilities

• Retail Operations & Merchandising:
  • Serve as the day-to-day lead for all aspects of retail operations, including merchandise setup, sales execution, inventory tracking, and POS support during events and peak periods.
  • Lead on-site retail staffing, including scheduling support, training, and performance oversight for part-time and seasonal retail staff.
  • Maintain visual merchandising standards and ensure retail spaces are organized, stocked, and guest-ready.
  • Coordinate receiving, restocking, inventory counts, and merchandise storage in partnership with the Senior Coordinator.
  • Monitor retail performance and provide sales insights, reports, and operational feedback to support merchandising decisions.
  • Develop and execute annual and ongoing retail purchasing strategy in coordination with the Senior Coordinator, including vendor, product, and design selections, pricing considerations, and purchasing timelines to support retail goals.
  • Resolve retail-related guest service issues in real time during events.
• Marketing Execution & Brand Experience:
  • Execute on-site marketing initiatives, promotions, and brand activations as directed by the Senior Coordinator.
  • Support deployment of signage, promotional materials, and branded assets across the facility and in the local community.
  • Ensure brand consistency across retail locations, signage, uniforms, and guest-facing touchpoints.
  • Capture event-day photos and short-form video content to support social media and marketing efforts.
  • Assist with social media and content efforts, including basic content posting as needed.
  • Support community-facing and marquee events through strong on-site brand and guest experience execution.
• Ticketing Operations Support:
  • Support the Lead, Sales & Marketing with on-site ticketing operations during events, including will-call assistance, ticket scanning support, and guest flow coordination.
  • Help identify and escalate ticketing-related issues to the Lead, Sales & Marketing for resolution.
  • Support post-event attendance and guest experience data collection as needed.
• Event & Cross-Functional Support:
  • Assist with sales and management of corporate sponsorships and non-athletic event rentals by identifying prospects, securing agreements, and cultivating long-term relationships.
  • Support the production of data-driven reports to showcase the effectiveness of partnerships, facilitating renewals and continued success.
  • Collaborate with cross-functional teams to execute key events, such as the Jackie Robinson Day Game, the Andre Dawson Classic, and other signature MLB and third-party events at the facility.

Required Qualifications

• A professional, self-motivated individual who excels both as a team player and when working independently with minimal supervision.
• Strong ability to manage both personal and team time effectively.
• Excellent written and verbal communication skills.
• Ability to lift boxes and equipment up to 30 pounds as needed.
• Ability to work irregular hours including nights, weekends, and holidays.
• Possession of a valid Driver's License.

Preferred Qualifications

• Education: A Bachelor's Degree in Business, Marketing, Communications, Sports Management, or a related field is preferred. Equivalent education and experience will also be considered.
• Experience Required: 1-3 years of experience in sports marketing, sales, or a related field is preferred.
• Prior experience working in professional or amateur baseball is highly desirable.
• Supervisory experience of at least 1 year is preferred.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint). Experience with Adobe Suite (Illustrator and InDesign) and/or Canva is preferred.

Benefits & Perks

• Medical/Dental/Vision coverage
• Company Matched 401(k) Plan
• Paid Sick/Time Off and Holidays
• Parental Leave
• Disability Benefits (short term and long term)
• Life and Accidental Death Insurance
• Employee Assistance Programs (EAP)
• Training & Development Programs
• Discounts on MLB and JRTC merchandise
• Access to special events at JRTC
• JRTC Employee & Family appreciation events