Sector Marketing Supervising Associate

Position Overview

Join EY and embark on a fulfilling career with talented teams making a significant impact worldwide. Together, we will build a better working world. In this exciting position, you will explore sector-specific challenges and apply your expertise to develop and implement strategic go-to-market initiatives, with a strong emphasis on digital marketing. Your role includes creating, publishing, and promoting engaging marketing materials across various digital channels, managing both in-person and virtual events, and maintaining effective communication with key stakeholders. You will also monitor the ROI of marketing efforts to evaluate their impact across the US.

Key Responsibilities

• Contribute to the publication of sector-specific content on EY's website by collaborating closely with web design teams and subject matter experts.
• Manage targeted paid media campaigns in the health and life sciences sector, working alongside EY's paid media agency.
• Oversee the implementation of email marketing campaigns via Marketo, ensuring strong audience engagement and timely content scheduling.
• Work with the internal communications team to promote events and content across digital platforms, reaching targeted health and life sciences sector teams.
• Assist in managing budgets for communications campaigns.
• Engage with select accounts to understand industry-specific challenges and insights.
• Collaborate with the EY Digital Center of Excellence to ensure efficient channel execution and analysis.
• Drive the content creation process by managing the SCORE and ey.com publishing functions.
• Plan and coordinate events and sponsorships as outlined in the annual Sector Marketing plan.
• Analyze program performance to measure ROI, partnering with account teams to enhance initiative effectiveness.
• Successfully manage multiple marketing projects and oversee medium-sized marketing initiatives.
• Cooperate with Global Sector Marketing to activate global campaigns as needed.
• Demonstrate a strong understanding of advanced marketing principles and communications strategies.
• Show expertise in digital marketing, including knowledge of paid media platforms and effective practices.
• Independently manage marketing activities and occasionally supervise others' work.
• Lead project management for medium to large-scale marketing initiatives.

Required Qualifications

• Exceptional verbal and written communication skills.
• Strong collaborative skills within teams.
• Excellent project management abilities.
• Meticulous attention to detail.
• Strategic thinking capabilities.
• Comfortable working in a remote environment.
• Experience with marketing agencies is a plus.
• Able to navigate ambiguity effectively.
• Flexibility in work hours may be required to meet deadlines.
• Minimal travel may be necessary (5% or less).

Benefits & Perks

• Salary: $72,100 to $134,900 per year, with higher ranges for specific geographic locations
• Schedule: Hybrid working model with in-person collaboration 40-60% of the time
• Benefits: Generous flexible vacation policy