Director of Business Marketing
Virtual Vocations Incabout 2 months ago
Alexandria, VA, United States
Hybrid
Full-time
Junior Level (1-3 years)
Job Description
A company is looking for a Senior Director, Business Marketing.
Key Responsibilities
- Hire, coach, and manage a team of marketers to generate Mid-Market and Enterprise sales opportunities
- Develop and implement the strategy for the growth marketing program, including channel selection and budget allocation
- Collaborate with cross-functional teams to launch integrated campaigns and measure their impact on sales
Required Qualifications
- 10+ years of experience in Demand Generation or Growth Marketing leadership, preferably in a media or SaaS environment
- Expertise in modern Demand Generation tactics and technologies
- Experience in hiring and managing marketing talent
- Familiarity with experiment design and A/B testing
- Strong organizational skills and leadership principles
Required Skills
Growth Marketing
Cross-functional Collaboration
Team Management
A/B Testing
Organizational Skills
Budget Allocation
Demand Generation
Integrated Campaigns