Marketing Communications Manager - Now Hiring

The Greater Boston Convention and Visitors Bureau10 months ago
Boston, MA, United States
On-site
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

The Boston Convention Marketing Center (BCMC) seeks a Marketing Communications Manager to drive engagement across multiple marketing initiatives supporting the sales and promotion of the Thomas M. Menino Convention & Exhibition Center (MCEC), the John B. Hynes Veterans Memorial Convention Center, and the Lawn on D.

We are looking for a strategic storyteller and content creator with a strong sense of design and a passion for crafting compelling messages. The ideal candidate will develop and manage marketing content across email, social, print, web, video, and public relations channels, delivering cohesive, high-impact campaigns that showcase Boston as a premier destination for conventions and events.

This role collaborates closely with the BCMC Sales Team to develop communications that move prospects through the sales funnel and address client needs, while also playing a key role in the day-to-day operations of the Marketing & Creative Services Team by managing multiple projects in a collaborative environment.

Employment is with Meet Boston, a partner organization of the BCMC and the Massachusetts Convention Center Authority (MCCA). This is a full-time, on site/in-office role (Monday to Friday) with some weekend and evening work required during the Lawn on D season.

Key Responsibilities

  • Lead marketing communications projects from concept through execution, coordinating resources to deliver high-quality content.
  • Develop digital marketing assets including blog posts, email campaigns, press releases, video scripts, white papers, and case studies.
  • Create content for advertising, sales collateral, and marketing reports.
  • Manage and grow the Signature Boston and the Lawn on D social media presence by posting daily content, overseeing editorial calendars, collaborating with the design team on creative campaigns, and guiding sales managers on social media strategies.
  • Execute communications for Lawn on D public events including newsletters, organic and paid social campaigns, and multimedia content creation, with regular activity reports during the season (May to October).
  • During the Lawn on D season, monitor social media accounts, provide timely responses to inquiries seven days a week, and offer live event coverage including occasional weekends.
  • Write and maintain website content for SignatureBoston.com, including client marketing tools and SEO best practices.
  • Monitor and analyze content performance using tools such as Google Analytics and HubSpot, leveraging data-driven insights to optimize future campaigns.
  • Stay current with trends in marketing, content, and the meetings and conventions industry.
  • Collaborate with internal teams across BCMC, MCCA, and Meet Boston to communicate the key benefits of hosting events in Boston's world-class venues.

Required Qualifications

  • 7-10 years of B2B/B2C marketing communications experience, with a proven record of delivering results.
  • Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
  • Exceptional writing and storytelling skills tailored to target audiences and brand voice.
  • Experience producing content across multiple marketing channels.
  • Strong project management skills with the ability to balance multiple priorities.
  • Proficiency with digital marketing platforms such as HubSpot, Mailchimp, or similar.
  • Strong working knowledge of Microsoft Office and Canva. Familiarity with Adobe Creative Suite is a plus.
  • Collaborative, organized, and comfortable leading projects and mentoring junior team members.
  • A proven track record of excellent customer service for both internal and external audiences.
  • Ability to work independently and take ownership of tasks.
  • Portfolio demonstrating writing, content creation, and social media campaign planning and execution is required.

Benefits & Perks

  • Compensation: $85,000-$90,000 Yearly Salary
  • Health and dental insurance
  • 401(k) plan
  • Paid vacation, PTO, and sick time
  • Company-paid life and disability insurance

Required Skills

Adobe Creative Suite
project management
content creation
Canva
Google Analytics
Mailchimp
email marketing
digital marketing
social media management
HubSpot
SEO
strategic storytelling
Microsoft Office