Marketing Director

Job Description

We are looking for a high-energy Marketing Director to lead the growth of our healthcare services across South Texas. This isn’t just about "brand awareness"—it’s about building the relationships that ensure families and patients find the care they need during life’s most challenging moments. You will oversee marketing strategies for multiple locations, ensuring our message of dignity and quality care resonates in all service regions.

What You’ll Do

• Regional Strategy: Develop and execute comprehensive marketing plans for our Hospice, Home Health, and PAS service lines across all branch locations.
• Business Development: Support and mentor our local marketers to hit census and referral goals.
• Community Presence: Build lasting partnerships with hospitals, physician groups, and community organizations.
• Brand Stewardship: Ensure a consistent, compassionate brand voice across digital platforms, print, and local events.
• Data-Driven Growth: Analyze referral patterns and market trends to identify new opportunities for expansion.

Who You Are

• Experienced: 4+ years in healthcare marketing or business development (Hospice or Home Health experience is a major plus).
• A Leader: You know how to manage remote teams and keep people motivated.
• Bilingual (Required): Fluency in Spanish is a huge asset for connecting with our South Texas communities.
• Mobile: You’re comfortable with regional travel to support our various locations.
• Compassionate: You understand the sensitivity of our work and lead with empathy.

Why Join Us?

• Competitive salary + paid time off.
• Comprehensive benefits package (Health, Dental, Vision, 401k).
• The opportunity to lead a mission-driven team making a real difference in South Texas healthcare.