Social Media and Marketing Manager
Job Description
SOCIAL MEDIA MANAGER
We are seeking a Social Media Manager to become part of our team in a full-time capacity, here in our West LA Office. You will promote our company’s and client’s' products and services in developing content and graphics for social media, marketing materials, and other platforms. You will also assist in planning social media strategies in order to achieve a set of goals. You will be responsible for curated content, scheduling posts, and monitoring social media metrics.
To be successful in this role, you should have experience with generating graphics, content creation, digital publishing and generating traffic and/or leads for new engagement, likes, follows and business. You will create both written and verbal media for both private and public consumption. You should have a working knowledge of and be able to identify:
- Brand Development. “Why” is the reason customers buy
- Identify Target Customers/Consumers/Followers
- Set Clear Objectives
- Visual Design
- Promotion & Engagement Strategy
- Conversion Strategy
- Writing & Research
- SEO Knowledge
- Social Media Expertise
- Customer Services
- Visual Intelligence
You will be expected to develop posts, shorts, reels, captions for informational, promotional, educational purposes. Ability to use Canva, Figma, Capcut, and Adobe Suite is preferred/required.
You will assist in helping our other marketing strategies as well in cutting through the noise and communicating with the end consumer. This primarily involves finding the right channels and putting out quality and strategic content. You will develop a set of key performance indicators for each social media campaign. On any given day, you might be responsible for setting the strategy for an upcoming product launch, creating a video (shorts & reels), analyzing data across platforms, designing viral GIFs, coordinating messaging with PR & Communications, and lots more.
Desired Skills:
- Great Communication
- Creativity
- Efficiency & Organized
- Agility / Works Well Under Pressure
- Be Adaptable
Salary: $60,000-$70,000 based on experience
Employee Benefits: Paid Vacation, Paid Holidays, Health Insurance, Bonuses
About Branding Los Angeles
Branding Los Angeles is a leading multicultural strategic branding agency specializing in creating a brand’s digital footprint, innovative communication engagements, and comprehensive public affairs strategies. We live brands, we sweat strategies, we inspire communities, and we build business. Established in 2007, our original mission was to help entrepreneurs in the digital space reach their organizational goals through strategic marketing campaigns. We became an internationally recognized digital marketing and advertising agency leading the Southern California market. We know the tech space, we excel at creating your virtual footprint – you can say we still bleed Digital!
Job Type:
Full-time
Pay: $60,000.00 - $70,000.00 per year
Benefits:
- Health insurance
- Paid time off
Work Location: In person