Product Marketing Manager – Drafting Solutions (Kira and Transact)
Litera4 months ago
Philadelphia, PA, United States
Hybrid
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
Join the Legal Tech Revolution at Litera! As a Product Marketing Manager – Drafting Solutions, you will drive innovation in legal technology alongside industry experts and cutting‐edge tools. This role is part of an extraordinary team committed to raising the bar for the legal profession worldwide. Based in a hybrid working model (on-site presence required at least three days per week at locations including Austin, Boston, Chicago, Denver, New Jersey, New York City, Philadelphia, Raleigh or Toronto), you’ll have the opportunity to make an impact on millions of legal professionals.
Key Responsibilities
- Strategic Product Marketing & Execution: Define the product GTM strategy and marketing mix, collaborating with Segment, Growth, and Product teams to execute the plan.
- Product Messaging & Content Creation: Own the lifecycle of product-related marketing content—from conceptualization to measurement, including collateral, sales presentations, blogs, and more.
- Product Launch Strategy & Execution: Partner with Product Management to plan and execute launches that maximize market penetration and sales impact.
- Sales Enablement Support: Serve as the point person for product-specific queries and support Revenue and Sales Enablement teams with training and resources.
- Market & Competitive Intelligence: Monitor trends and competitor activities to develop updated battlecards and informed product recommendations.
- Market Outreach: Collaborate with Marketing, Product Management, Sales Enablement, and Growth teams to drive demand and launch campaigns.
- Customer References: Work on developing customer case studies and be prepared to represent our products directly to customers.
Required Qualifications
- 7+ years of marketing experience focused on product marketing
- 3+ years of B2B marketing experience
- Familiarity with the buyer’s journey and delivering the right message at the right time
- Experience in value-based storytelling and defining product messaging throughout the funnel
- Excellent written and verbal communication skills across various mediums
- Self-starter with a proactive approach and strong problem-solving skills
- Ability to thrive under pressure, embrace challenges, and work collaboratively
- Strong time management and adaptability to evolving business priorities
- Strategic mindset with the ability to understand the customer and sales perspectives
- Analytical and creative problem-solving skills, always keeping revenue goals in focus
Benefits & Perks
- Experience a comprehensive Benefits package, including health, dental, and vision insurance
- 401(k) with company contribution along with incentive and recognition programs
- Generous paid time off and a supportive work-life balance
- Opportunities for career growth and professional development
- Compensation: Annual salary range of $80,000 to $100,000 based on education, work experience, certifications, and other qualifications
Required Skills
Market Outreach
Strategic Product Marketing
Product Messaging
Problem Solving
Product Launch Strategy
Excellent Communication
Market & Competitive Intelligence
Customer Engagement
Sales Enablement
Value-Based Storytelling
Content Creation