Regional Partner Marketing & Campaigns Manager - Public Sector

Elastic10 months ago
Arlington, VA, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

The Regional Partner Marketing and Campaigns Manager at Elastic is responsible for creating and executing targeted marketing programs aimed at enhancing co-marketing relationships with regional partners, including resell partners, technology alliances, hyper scalers, systems integrators, and distributors. This role involves managing various marketing campaigns, events, and partner enablement initiatives, while also collaborating with cross-functional teams to drive engagement and pipeline growth in the Public Sector.

Key Responsibilities

  • Create and execute targeted regional marketing programs to meet demand generation goals.
  • Collaborate with cross-functional teams to build and lead Go-To-Market (GTM) programs with regional partners.
  • Deliver impactful marketing campaigns and events, exploring new tactics and channels.
  • Set metrics and goals for all programs and ensure measurements are trackable.
  • Support the analysis and reporting of the programs and campaign goals.
  • Provide administrative support by opening POs, tracking the budget, and managing MDF reimbursements.
  • Help drive demand creation and lead generation activity in developing qualified sales leads.
  • Measure and analyze the impact of programs on sales cycles and contribute updates to reports and dashboards.
  • Coordinate presentation content with program stakeholders and collaborate across departments to generate event content.
  • Plan Elastic's participation in external industry events and provide support and feedback.

Required Qualifications

  • Education: Bachelor's degree in Marketing or Communications.
  • Experience Required: Minimum 5-7 years experience in partner or regional marketing.
  • Excellent written and verbal communication skills, with a focus on writing and editing content.
  • Strong presentation skills to pitch new programs and present results during QBRs.
  • Highly organized with an eye for detail, able to manage multiple projects simultaneously.
  • Proficient in Google apps like Gmail, Google Slides, Docs, and Sheets.
  • Experience with Marketo, SFDC, Tableau, or similar tools.
  • Ability to work collaboratively and independently in a fast-paced environment.
  • Flexibility to adjust to the dynamic nature of a tech company.

Preferred Qualifications

  • Experience in the technology sector.
  • Familiarity with Public Sector marketing strategies.
  • Creative thinking for developing scalable programs.

Benefits & Perks

  • Competitive pay based on performance.
  • Health coverage for employees and their families.
  • Flexible work locations and schedules.
  • Generous vacation days each year.
  • Matching donations up to $2000 for financial contributions.
  • Up to 40 hours of paid volunteer time each year.
  • Minimum of 16 weeks of parental leave.

Required Skills

Content Creation
Salesforce (SFDC)
Partner Marketing
Presentation Skills
Go-To-Market (GTM) Strategy
Tableau
Event Marketing
Budget Tracking & PO Management
Campaign Management
Marketo
Cross-functional Collaboration
Regional Marketing
Google Workspace (Gmail, Slides, Docs, Sheets)
Marketing Analytics