Marketing & Social Media Specialist

Position Overview

Denova Collaborative Health is seeking a motivated, innovative, and creative Marketing & Social Media Specialist to join our dynamic in-house marketing team. This hybrid role drives brand visibility across digital platforms, executes strategic marketing campaigns, and supports community engagement initiatives. Reporting to the Manager of Marketing, you will play a key role in planning, creating, and scheduling engaging content; leveraging AI tools to enhance creative output; and coordinating community events. Denova Collaborative Health LLC is an integrated primary care and behavioral health practice based in the Greater Phoenix metropolitan area, offering comprehensive virtual care services with a “whole person” approach to health.

Key Responsibilities

• Plan, create, and schedule engaging content across social media platforms including Instagram, Facebook, LinkedIn, and others.
• Design compelling marketing materials using Canva, such as social media graphics, digital flyers, and event signage.
• Leverage AI tools (e.g., ChatGPT, image generators) to streamline content creation and enhance creative output.
• Coordinate and support the execution of clinic grand openings and community engagement events.
• Contribute to the development of blog content, email newsletters, and internal communications.
• Monitor and track key performance indicators for social media and marketing efforts; prepare regular reports with insights and recommendations.
• Collaborate with cross-functional teams to maintain consistency in brand messaging and visual identity.
• Stay current on industry trends and best practices in digital marketing, social media strategy, and healthcare communications.
• Perform other duties and special projects as assigned.

Required Qualifications

• Bachelor’s degree with 1-3+ years of relevant experience or High School diploma with 1-3+ years of hands-on marketing/social media experience.
• Proven ability to manage social media for a brand or organization—not just personal or theoretical experience.
• Proficiency in Canva and other digital design tools.
• Strong storytelling, copywriting, and editing skills.
• Confident in manually reporting and analyzing engagement metrics.
• Demonstrated creativity, initiative, and ability to work independently.
• Willingness to learn AI tools to support workflow efficiency.
• Coachable, adaptable, and receptive to feedback.
• Professional communication skills with the ability to lead and manage tasks with minimal oversight.
• Must be comfortable working on a small, two-person team with potential for future growth.

Preferred Qualifications

• Experience in healthcare, nonprofit, or behavioral health marketing.
• Familiarity with Meta Business Suite, Google Analytics, or Brand watch.
• Background in event planning or community engagement is a plus.

Benefits & Perks

• Comprehensive low-cost medical, dental, and vision insurance
• Generous retirement plan with a 3.5% company match
• Secure your future with both long and short-term disability options
• Enjoy holiday pay, PTO, and life insurance benefits
• Employee wellness program and fantastic discounts for all Denova team members
• And there's so much more waiting for you!