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HawkSoft, Inc. is hiring : Content Marketing Specialist in Columbus

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HawkSoft, Inc. is hiring : Content Marketing Specialist in Columbus

Mediabistroabout 1 month ago
Columbus, Ohio
Remote
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

Do all marketing job descriptions sound like they came off a conveyor belt? Not here. HawkSoft believes marketing should stand out—our job is to create stories that people remember, not check boxes. Since 1995, we’ve been building software for independent insurance agencies with customers who are our biggest evangelists. With a startup DNA fueled by curiosity, creativity, and community—and named one of Oregon's Top 100 Workplaces yearly since 2015—HawkSoft is a career destination where longevity is celebrated.

We are expanding our Marketing team and seeking an experienced professional who excels at crafting compelling content and coordinating day-to-day marketing operations. Reporting to the Content Manager, you will support sales, product marketing, and both internal and external communications. You will own email campaigns and list management while collaborating with internal teams and external partners. This role is ideal for a strong writer who is detail-oriented and an effective taskmaster capable of organizing their workload with minimal oversight.

Key Responsibilities

  • Assist with research, creation, and curation of content for marketing campaigns, newsletters, blogs, websites, sales tools, advertisements, and partner promotions.
  • Own writing projects and manage email campaigns in HubSpot – including contact list management, generating post-campaign reports, and coordinating with other departments to create and send communications.
  • Post internal notifications via SharePoint and manage the marketing email inbox by routing inquiries to the appropriate team members.
  • Support internal teams in outreach and messaging efforts, coordinating ongoing projects with cross-functional teams and external partners such as vendor partners, agent associations, or networks.
  • Collaborate with web designers, graphic designers, and assist with the coordination and hosting of HawkSoft webinars when needed.
  • Take on additional marketing projects and operational responsibilities as assigned.

Required Qualifications

  • Minimum of 3 years of professional writing experience for a business audience, a Bachelor's degree in Marketing, Communications, English (or related field), or equivalent experience; plus a portfolio showcasing your work.
  • Razor-sharp writing chopswith a journalist’s mindset—curious, resourceful, and adept at digging for the real narrative.
  • Excellent project management skills with an obsessive attention to detail and an ability to juggle multiple initiatives.
  • Proven experience working on a marketing team to create and execute campaigns.

Preferred Qualifications

  • Experience in a B2B marketing environment with familiarity in the insurance and software industries.
  • Proficiency with marketing tools and platforms (e.g., HubSpot, Mailchimp), as well as WordPress, Google Analytics, and Google Search Console.
  • Understanding of modern SEO and an eye for clean design, with experience collaborating with designers.

Benefits & Perks

  • 100% remote work
  • Salary:$62-67,000 DOE
  • Medical/Dental/Vision:100% paid for employee, and generous for dependents
  • 4 weeks PTO with incremental increases (unlimited PTO after 10 years)
  • 12 company holidays
  • 401K with match

Required Skills

Content Creation
Communication
Marketing Operations
SEO
Google Analytics
Copywriting
Project Management
WordPress
HubSpot
Email Campaign Management